How much will image and video API calls actually cost me?

Cost variables

Image generation pricing typically charges per image generated, sometimes with resolution tiers (1024×1024 costs more than 512×512). Video generation costs more than images and often charges per second of output. Some APIs charge by tokens or compute units instead of output count.

Volume discounts

Most providers offer lower per-unit rates at higher volumes—paying for 1,000 calls often costs less per call than 100. Check if your usage tier resets monthly or if commitments help.

Hidden costs to track

Outbound bandwidth (downloading your results) may be charged separately. Batch processing might be cheaper than on-demand. Testing costs add up—estimate internal testing separately from production.

Calculate before scaling

Generate 100 test images manually first, record actual costs, then multiply by your expected monthly volume. APIs rarely hide pricing, but verify what's included in their free tier.